How I Got 60,000 Monthly Views on Pinterest in 6 Weeks (Pinterest Growth Case Study)
Pinterest is one of the most underrated platforms for growing your business online. Unlike social media platforms where content disappears quickly, Pinterest works as a visual search engine where your content can continue driving traffic, clicks, and sales months or even years after publishing.
What is Pinterest Marketing?
Pinterest marketing is the process of using Pinterest to promote your business, blog, products or services through strategic pins that appear in search results. Unlike traditional social media, Pinterest users are actively searching for ideas, solutions and inspiration.
Why Pinterest Marketing Works for Business Growth
So you might be seeing people say, your business needs to be on Pinterest for extra traffic and growth. But why exactly is it the best choice you can make for your business?
First of all, as mentioned above, Pinterest content is evergreen, meaning it doesn’t disappear after a few days. It can keep gaining impressions and traffic for months, maybe even years after you post it. For example, a colour palette pin that I posted 4 years ago (in 2022), is still one of my highest performing pins at the time of writing this blog (in 2026).
Pinterest is a search engine, not social media. It has over 600 million monthly users, all of which log in with a purpose. They’re searching for inspiration or solutions to their problems. They might be looking for outfit ideas, recipes, or DIY projects. Users are 85% more likely to make a purchase via a pin they see, meaning e-commerce and business potential is so much higher than regular platforms.
Every single pin can have a link, meaning you’re consistently driving traffic to your website. Pairing that with the fact that the content is discoverable for a long period of time, and you have a recipe for constant exposure to your ideal audience.
The majority of pins are unbranded, meaning if your content stands out, you don’t have to worry as much about trying to get attention over your competitors. Just focus on high quality content, good keywords, and a seamless customer process, and your pins can succeed.
Pinterest is such a positive space! 8 out of 10 users surveyed in a recent study report an overall positive experience, leaving the app feeling more inspired and motivated, whereas other platforms can feel quite draining. Pinterest is less performative, and more creative and genuinely helpful. I personally don’t even see it as ‘doomscrolling’ because many times it’s actually helping me, with a journal prompt, a dinner idea, or a new craft project to try.
There are honestly so many reasons why you should be utilising Pinterest. But now let’s go into how it was possible to gain over 60,000 monthly views in just over a month.
How I Grew A New Pinterest Account to 60,000 Monthly Views
Here are all the steps I took when creating my brand new account to optimise for such a high amount of views in such a short time.
A brand new Pinterest account grew from 0 to over 60,000 monthly views in 7 weeks
Step 1: Started a new account
I set up brand new Instagram and Pinterest accounts both with the same theme of ‘inspirational quotes’, with a clear name and bio as to who I was targeting with these quotes. I design each post myself. I started these accounts on 23 April 2026.
Step 2: Connect Instagram and Pinterest
I set up auto-publishing to help make cross-posting much easier, instead of manually posting the same content onto both platforms, it automatically shares the Instagram posts over to Pinterest.
This is very easy to do, you just go into your Settings > Link to Pinterest > and then claim your Instagram account.
A new update here is you can also directly link your Amazon storefront to make affiliate marketing even more seamless through the platform.
One thing to note with auto-publishing is that it will send all of your trial reels over as well, so keep this in mind, and if you don’t want any of them on there, just delete them after they’ve been shared. However, this happened to me and I’m glad I didn’t delete them because one reel that I wasn’t planning on sharing on Pinterest ended up being one of my top performing pins! So, don’t discount any content as you never know what will work.
Step 3: Give it time before checking analytics
Pinterest needs time to categorise your account and your content, and for pins to actually get any traction. It can take a few weeks or months to start seeing solid results, so don’t be discouraged with low views initially. Just stay consistent, and when you see one thing working, repeat this structure or idea with fresh content.
Step 4: One pin took off
When I checked this new account on 4 June 2026, it had jumped to 50,000 monthly views, and on 8 June 2026, it had reached 60,000 monthly views, sitting at 63,000 impressions.
This was all due to one static quote image that auto-published and is currently sitting at 60,000 impressions alone. For context, the next highest pin is sitting at 3,000 impressions.
This highlights how important it is to keep testing and trialling content (and letting it auto-publish) because you never know which post is going to take off!
How to Grow Your Pinterest Account - 7 Strategies That Work
Do Pinterest Keyword Research
Conduct keyword research in your niche to see what people are searching for. You can do this directly on Pinterest by typing in your topic and seeing what pops up in a suggested search. Keep a list of these keywords handy for ease when creating pins.
Optimise Your Pinterest Profile
Write your bio with your keywords in mind, naturally integrating them into your sentence. Have a clear profile image with either your logo, or a high quality headshot.
Create Keyword Rich Boards
Create at least 5 boards related to your niche, with keyword specific titles, and make sure every board has at least 10 pins in it, but preferably more. This sets up your account with related content and helps identify your niche.
Design Click-Worthy Pins
When you start creating pins, make sure your image name uses keywords, and include your keywords in the title and description. You can also use tags to help identify your content as well. With the design, ensure the images are high quality, any text is easy to read, and incites curiosity enough to click through and find out more.
Link Every Pin
Make sure each pin has a link. There is a bit of a grey area about spamming links. It’s advised to not pin the same link more than once a day, however a couple times may not be detrimental, just do not spam the link too many times a day.
Post Consistently
A good starting point is 3 pins per day, but even if you can only manage one pin per day, Pinterest prefers consistency and helps get you into a good posting rhythm. You don’t have to do this manually either, you can schedule all of the pins in, even within the Pinterest app.
Give Pinterest Time to Work
The most important thing when it comes to Pinterest is patience. Pins do not take off straight away, they take time to gain impressions, leading to saves and outbound clicks. Many people will give up on Pinterest when they don’t see instant results, but those who understand the platform know it’s a long game, and staying consistent can start to bring in results in 3 months, if not less.
FAQ’s About Pinterest
How long does it take to grow on Pinterest?
Pinterest growth is different for every account, but many creators begin seeing meaningful impressions within the first few months when they use consistent posting, keyword optimisation and relevant content.
How many pins should I post per day?
A good starting point is 1-3 pins per day, with some accounts posting upwards of 20 pins per day. Consistency matters more than creating a huge volume of content all at once.
Is Pinterest good for small businesses?
Yes. Pinterest can help small businesses increase visibility, drive website traffic and reach people actively searching for their products or services. However, keep in mind, some businesses may struggle a little more than others. For example, if you have a physical business that requires in person service in your local area such as a dentist or a hairdresser. It can still work, but you may see less results. In this case, try and think of some sort of digital product or blog with affiliate links to still utilise the benefits of Pinterest on your business.
Conclusion
As you can see, Pinterest holds so much potential for reach and discoverability. Set up your account with the proper keywords and stay consistent with pins, and you are more likely to see success with your business.
